It's common for users to consume information with increasingly varied devices such as mobile phones, tablets, and computers.
One of the advantages to using a standard like the XML-based DITA is the ability to publish to many different output formats. Since XML is both human-readable and machine-readable, there are many different publishing possibilities for DITA content.
DITA works with most commonly used publishing engines, such as WordPress, Mindtouch, Sharepoint, and others.
DITA separates styling and formatting from the authoring process. Styling is applied when documents are published, using plugins to ensure your content is beautifully and consistently styled. With the click of a button you can publish your content to multiple outputs and apply styling specific to each. When you write your content in DITA and publish to both mobile and browser-based outputs, you can apply styling to provide a great consumer experience in both outputs.